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AFFILIATE GUIDE

How to compare partner programs

Which terms should I compare first?

The practical answer

Check target market, payable event, cookie terms, minimum payout and reversals in current program documents.

How to put it into practice

Mark unknown terms as unknown rather than estimating them.

Choose programs by audience, usefulness and evidenced terms. Treat a commission as confirmed only after reliable settlement data. A link alone proves no sale.

Limits and disclosure

Terms can change. Check details with the provider and disclose commercial links. There is no earnings or ranking guarantee.

Follow-up questions

Which terms should I compare first?

Check target market, payable event, cookie terms, minimum payout and reversals in current program documents.

Which details must I verify?

Check provider, terms, target market and evidenced commissions. Mark missing details as unknown.

What is a useful next step?

Mark unknown terms as unknown rather than estimating them.

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